Self-funded candidates lose big (except when they don’t)

Self-funded candidates clearly face unfavorable odds — but why is that?

Source: Self-funded candidates lose big (except when they don’t)

Let’s say you flip a coin, and it lands heads up. You flip it again, and it’s heads a second time. You toss it once more — you’re feeling exceptionally lucky — and it’s heads for the third time in a row. The chances of that happening are 12.5 percent.

In the 2016 cycle, that was precisely the likelihood of winning a federal race with a self-funded campaign.

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by Niv Sultan